Problem
No blockchain ecosystem has yet nailed the customer-to-merchant payments use case. Mainstream users still do not pay with crypto, and they are not close to doing so.
Opportunity
Ethereum is the perfect ecosystem to redesign this use case and grow to Visa and Mastercard levels of adoption.
Goal
In other words, the KPI is that most of our friends use Ethereum-powered methods in their everyday lives. Customer-to-merchant payments will bring the first billion users to Ethereum.
More Info
Payments is a complex social and technical problem. It requires specific coordination among the players on the ecosystem to unlock network effects.
Read this article to know more: L1 and L2 Chain Fragmentation Problem: A Crypto Payments-Centric View
Call to Action
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